Friday, June 16, 2017

Digital marketing in Kathmandu Nepal

Digital Marketing in Kathmandu Nepal
Digital Marketing in Kathmandu Nepal
 
Digital marketing accounts for half of all marketing and advertising spending in the United States and is projected to exceed TV advertising in 2016. After completing the Advanced Diploma in Digital Marketing, you will be able to develop a holistic digital marketing strategy that meets organizational goals and that maximizes digital initiatives across an organization. This diploma is designed for professionals with an understanding of marketing fundamentals, including assessing brand strategy, positioning, and communicating a brand’s story in an online world. As a participant in this program, you will broaden your understanding of how to develop a customer-centric digital experience that engages customers along their journey.

Digital Marketing in Kathmandu Nepal
Digital Marketing in Kathmandu Nepal


This program will enable you to advance your understanding and implementation of digital marketing techniques. Also, you will learn how to develop and implement effective digital cross-channel strategy; optimize paid, owned, earned, and social media channels across platforms, including mobile; map the customer journey with online and offline touch points; leverage search engine marketing (SEO and SEM), inbound marketing, social media channels and campaigns, and email marketing campaigns; and analyze ROI and ROMS.

Digital Marketing in Kathmandu Nepal
Digital Marketing in Kathmandu Nepal


Work Product

As a student in this program, you will engage in a hands-on approach to campaign strategy, creation, and optimization. Through class discussion, assigned reading, presentations, quizzes, brand evaluations, and a final exam, you will learn to plan and execute the latest in digital marketing strategy. To be successful in this program, you must complete all assignments and presentations, have a desire to learn, actively participate in class, and take a final exam. You will be evaluated on attendance, participation, presentations, and testing. There also are hands-on workshops in which you will be asked to evaluate brands; create campaigns; and demonstrate your knowledge of digital strategy assessment, development, and multichannel marketing techniques.

Digital Marketing in Kathmandu Nepal
Digital Marketing in Kathmandu Nepal


Job Skills
  • Proficiency in working in and across digital channels, analytics, and optimization
  • Proficiency in optimizing search engine marketing, including paid search and SEO
  • Proficiency in creating content strategy and promotion via various digital channels including mobile
  • The ability to monitor analytics and to establish success metrics for ongoing strategic planning
  • An understanding of how marketing channels work together to impact brand strategy


Job Titles
  • (Senior) Manager, Digital Marketing
  • Digital Marketing Manager or Director
  • Senior Manager, Digital Marketing
  • Digital Marketing and Brand Manager
  • Digital Strategist

Wednesday, June 7, 2017

Digital Marketining in Kathmandu Nepal

Digital Marketining in Kathmandu Nepal
Digital Marketining in Kathmandu Nepal
Open Eyes IT Solution is going to start new session on Digital Marketing in Kathmandu Nepal.

This entry-level Digital Marketing Fundamentals short course gives an overview of Digital Marketing, including planning a website, website promotion, email and Search Engine Optimisation (SEO) campaigns, e-commerce and integrating digital marketing with traditional marketing.

Digital Marketining in Kathmandu Nepal
Digital Marketining in Kathmandu Nepal
Our part-time Digital Marketing Fundamentals course provides a practical framework to develop customised digital marketing programmes and is designed for marketers, managers and individuals who want to take advantage of new marketing techniques. The use of modern technologies to integrate marketing will be discussed, with the opportunity in the final week to work in groups to present a fictional digital marketing concept.
Digital Marketining in Kathmandu Nepal
Digital Marketining in Kathmandu Nepal

Understand how to undertake market research and construct a marketing plan;
Understand how to create and establish an online identity;
Appreciate how to plan web design and presence to identify how to establish on line sales and customer support;
Digital Marketining in Kathmandu Nepal
Digital Marketining in Kathmandu Nepal
Recognise electronic and mortar marketing techniques and principles.
If you require copies of the detailed course schema, please email info@openeyesit.com.

Sunday, June 4, 2017

Digtial Marketing in Kathmandu Nepal

SEO Training in Kathmandu Nepal
What is SEO ?
Search engine optimization is the process of implementing best practices as per search engine guidelines to Rank Higher in search results. In other words SEO is generating traffic to our site using organic search results. We are offering practical seo training in Kathmandu Nepal with expert trainers. Attend a SEO Demo today.

SEO is one of the most powerful tool for generating online traffic which helps a company in generating new customers. SEO process involves various techniques like website planning, business analysis, keyword research, on page optimization, link building and reports management. In our SEO Training we make you master all the concepts and make you capable of doing the live seo projects.

Web Trainings Academy is the one of the oldest and top seo training institutes in Kathmandu, offering seo training in Kathmandu. We offer the comprehensive SEO Training with Live Practicals on Projects. We update our curriculum with the recent updates in the search engines. Each topic of SEO will be discussed in detail with one practical example of implementation to make sure every student will able to understand the topic easily. Attend a Demo to see our training methodology and faculty experience.

What to expect from our SEO Training ?
After completion of the course you will be able to implement SEO in real time projects.

Get a job as SEO Professional with our placement assistance
Start as Freelancer and generate income online
Start your own websites and start earning with Adsense and other networks.

SEO Training in Kathmandu Nepal
Why Learn SEO Training in Kathmandu Nepal @ Open Eyes IT Solution
Our SEO Trainer has 9+ Years of Experience
WordPress CMS for site development
Learning how to make money online with website
Live Project Exposure, with live website of our client.
We provide 100% practical oriented training.
We will provide 100% Placements Assistance
We Deliver the training as per 100% Real time Standards.
We also deliver Online SEO Training for students across the globe.

Thursday, June 1, 2017

Digital Marketing in Kathmandu Nepal

Digital Marketing in Kathmandu Nepal
Digital Marketing in Kathmandu Nepal
Open Eyes IT Solution is going to start new session on Digital Marketing in Kathmndu Nepal.

Businesses are now entirely internet oriented. Most of us spend more time on the internet than the other advertising medias like News Paper , TV & Radio. To take any type of Marketing decision we now trust more on google search and feedbacks on social networking sites like Facebook, Twitter. SEO and SMO are considered as the most effective promotion mediums. This demand has created high job opportunity. The best part of Digital Marketing is anyone can learn and work on this.

Search Engine Optimization or SEO is a crucial part of today’s marketing mix. It is a technique which enables the website to be listed on the top search results for the particular query related to the product offered by the organization when entered by the user in the search engines like Google/Yahoo etc.Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity.

Course Overview
This course covers two most important topics of Digital Marketing, Search Engine Optimization (SEO) & Social Media Optimization (SMO).
It focuses on following topics:

 Overview of SEO, Understanding the Business Needs
 Technical SEO Process, On & Off Page Optimization
 Social Media Marketing (SMM)
 Google Adword (PPC)
 Online Reputation Management
What We Offer
 Application of SEO and SMO on live website
 Sr. SEO/SMO professional as faculty
 Effective Study Material
 State-of-Art Labs
 100% JOB after training

Wednesday, May 31, 2017

Digital Marketing in kathmandu Nepal

Digital Marketing Training in Kathmandu Nepal
Digital Marketing Training in Kathmandu Nepal
We are truly in the digital age now, and anything or everything we buy or sell – is through the Internet. This is no more a global phenomenon, but also true in the Nepalese context. Even if you have the largest of brands online, you would still need qualified expertise with digital marketing to sell something on the Internet. This is the main reason why the online industry has become a booming platform for the smallest of firms and the most financially subtle of SMEs. If you can market your product well on the Internet, you might not have to open a single shop in the physical world!

Digital Marketing Training in Kathmandu Nepal
Digital Marketing Training in Kathmandu Nepal
                                       
But doing the digital marketing right is the crucial part here. With Kathmandu, there is a complete lack of skilled internet marketers, whether it is social media managers or viral marketing experts – you name it and you have an absence of guided talent.

This is where Open Eyes IT Solution matters. With the best of online marketing experts and state-of-the-art infrastructure, Digital Marketing in Kathmandu Nepal has acquired a new meaning! Get the best of internet marketing strategies and learn the right application of social media to become an asset for any firm you work with!

Sunday, May 28, 2017

Digital Marketing in Kathmandu Nepal

Digital Marketing in Kathmandu Nepal
Digital Marketing in Kathmandu Nepal
The world in now online and Kathmandu is not way behind of this new trend of marketing. Popularity of Digital Marketing is increasing day by day in Kathmandu. It is one of the best marketplaces for top most companies of India; every company needs a digital marketing expert.

At present, all the functions in business involve digital platforms. That’s why every individual demands the basic knowledge & techniques which are being used commonly in digital marketing. It is one of the most economical and beneficial skills you can acquire nowadays. Open Eyes IT Solution provides Digital marketing in Kathmandu Nepal has been designed to meet the expanding needs for Marketeers who are skilled in the utilization of a unique blend of technology using search engine tools & social media channels.

As the name suggests, digital marketing can be termed as an approach, a strategy, or a branding and marketing exercise using digital platforms. Digital Marketing is the promotion of your brand, product or service online. Digital Marketing includes many channels namely SEO, Email Marketing, Social Media Marketing, Pay per click and Affiliate Marketing.

Day 1
Introduction To Digital Marketing:
Planning Digital Marketing Campaign
Website Planning and Development
Essentials of a website

Day 2
Google Analytics:
Fundamentals of Google analytics
Monitoring bounce rate
Tracking conversions
Monitoring Traffic Source Performance
Monitoring Visitor behavior
Setting up Dashboards

Day 3
Search Engine Optimization:
SEO Strategy
Tools to find keywords (paid & free)
Keyword research
Planning SEO of a website
On Page Optimization

Day 4
SEO Tools:
Off Page Optimization
Google Search Console
Content Marketing
Day 5
Search Engine Marketing:
Online advertising & Ad Networks
Introduction to Google AdWords
Keyword Research
Creation of Search Campaigns
Writing Compelling Ad Copies
Creation of Effective Campaigns and Ad groups

Day 6
Search Engine Marketing:
Display Campaigns
Tracking & measuring ROI of online advertising
Optimizing Ad Performance
Strategy of allocate funds to various online advertising platforms

Day 9
Email Marketing:
Essentials of Writing a good email
Using Opt-in
Segmentation of subscribers
Scheduling sending frequency
Blacklisting
Email Service Provider

Day 10
Email Marketing:
Split testing and A/B testing of campaign
Monitoring Email Campaign
Post Campaign Strategies
Going mobile & Competitor Benchmarking
Affiliate/Ecommerce Marketing

Day 11
Lead Management:
Setting up a lead management system
Landing Pages Optimization
Conversion Rate Optimization
Growth Hacking

Day 12
Live Project:
Apply all the learnings of the course on one of the assigned websites and create a future actionable plan

Wednesday, May 24, 2017

Digital Marketing in Kathmandu Nepal

Digital Marketing Training in Kathmandu Nepal
Digital Marketing Training in Kathmandu Nepal
The Digital Marketing Specialist Masters Program is designed to transform you into a complete digital marketer with expertise across the top eight digital marketing domain- search engine optimization, social media marketing, pay-per-click, conversion optimization, digital analytics, content marketing, mobile marketing & email marketing.

Fast-track your career by following a clear and structured learning path recommended by industry and expert faculties. You’ll receive a holistic understanding of digital marketing and gain advanced expertise in digital marketing. The course exposes you to over 40+ tools & includes extensive project experience as well as Mimic Pro simulations to make you job ready.
Digital Marketing Training in Kathmandu Nepal
Digital Marketing Training in Kathmandu Nepal

The program provides access to the 35+ live instructor-led online classes conducted by multiple expert trainers. You will also get access to highest quality e-learning content, simulation exams, a community moderated by experts, monthly mentoring sessions by experts, and other resources to help you master the complete digital marketing skill set.

After you have completed this program, you will receive a Masters certificate from Simplilearn stating that you have acquired the skill set of a Digital Marketing Specialist, validating your ability to lead digital marketing efforts in your organization.